Digital Marketing

Advocate
Digital Marketing

Marketing solutions for employment lawyers

Put the power of America’s #1 resource for workers’ rights to work for you. Finding qualified clients today goes beyond partner and associate business development, client referrals, and traditional marketing. How do you identify them in an efficient and cost-effective way? We can help.

Our digital marketing services are designed specifically for employment law attorneys. We tap our extensive expertise, honed through years of experience bringing workers and employment lawyers the information they need to understand current law and keep abreast of new laws. We know employment law from the lawyer’s and client’s perspective.

Advocate
Attorney Directory

Increase your visibility with prospective clients.

Get noticed with a listing on Workplace Fairness’s award-winning website. Our attorney directory gives you access to prospective clients who are looking for employment law guidance. And potential clients aren’t the only people who search legal directories. Law firms that need to refer cases to other law firms also use attorney directories to find reputable lawyers.

Standard Listing: This free listing includes your firm name, address, contact information, picture, up to five practice areas, bar admissions, and your website link.

Deluxe Listing: Our Deluxe Listing includes the Standard Listing plus unlimited practice areas, a Google Map, and enhanced visibility at the top of visitor search results, Know Your Rights content sections, and our newsletter and blogs.

Advocate Content

Expand your online presence with current legal resources.

Creating fresh, relevant content can be a daunting task for busy practitioners. With our content services, you can focus on your clients while we create legal resources that educate and engage your website visitors.

Website Resources

Through a custom page on your webpage, visitors can access these legal resources.

Online Content Library. 400+ pages of SEO-optimized employment law content in an easy-to-read Q/A format. Topics include employment discrimination, benefits and leave, workplace harassment, workplace privacy and surveillance, and much more.
Weekly Newsletter. Stay current on workplace laws, trends, and hot topics with daily articles from leading industry sources.
Today’s Workplace Blog. Weekly articles that discuss current events and the most pressing legal issues for workers and employers.

Custom Media

Don’t keep the amazing things you do a secret. We can help you develop these marketing tools to increase awareness of your work and engage your audiences: press releases, blogs, podcasts.

Social Media
Management

Service Introduction: An engaging social media presence can help you develop relationships with your current clients and attract new clients. We can help you select the right social media networks and develop relevant content to showcase your expertise and client results. Our services include:

Digital Strategy. Choosing the right networks, types of content, and optimum posting schedule is critical to your social media success. We’ll conduct a strategy session with you and your team to discuss these considerations and create a strategy based on your goals and ideal client.

Content. We will develop and manage a theme-based, monthly content calendar that shares things like firm news, practice-area focused educational content, client success stories, and industry trends. Content includes written posts, blogs, graphics, videos, and podcasts.

Management and Data Analysis. Each month we’ll provide you with an analytics report that summarizes the performance for each network, an analysis of what is working, and an analysis for how we can improve your results.

Advocate SEO

Attract qualified clients to your website.

The words on your website matter. A growing and fresh body of content with the right keywords and links to other relevant websites shows search engines that your website is an authoritative source for relevant visitor information.

We analyze your current website to ensure that page titles and page content contain keywords that are relevant to your business. If you don’t have a list of keywords, we will help you create one. Our services also include identifying strategies like link building and guest posting to help you improve your search rankings as well as a technical assessment to ensure that your website responds to visitor inquiries quickly.

Looking for a way to get your business in front of potential customers?

We specialize in providing you with the right digital marketing solutions that can help you reach more ready-to-buy consumers. Our team utilizes the powerful combination of Google and Facebook to run custom ad campaigns tailored perfectly to your business needs. We also analyze industry trends and competitor activity so that we can offer you an edge over those competitors.

With our expertise, your brand will become instantly recognizable with potential customers looking for products or services that match what your business offers. You’ll be able to get more clients quickly and efficiently without having to worry about trial and error testing or guesswork from other digital marketing agencies.

Say goodbye to manual processes- with an easy setup process and user-friendly interface, getting a campaign up and running has never been easier! Plus, every month our team of experts looks over how your campaigns are performing so they can provide reports on key metrics such as impressions/clicks/conversions/spend etc., suggesting improvements when necessary.

Ready to get started? Contact us today for a free consultation on how our cutting edge digital marketing services can increase conversions for your business!

Ready to get started?

Contact us today for a free consultation and learn about how our cutting edge digital marketing services can
increase your business’ reach and clientbase.